


Sponsored by

2,631,224
Buyers visited our Marketplace in 2023/24

54.6%
of buyers are searching on mobile

10.37%
0.24%
22.36%
7.33%
33.54%
0.85%
23.50%
1.81%
Where are they searching from?
Buyers came from all across Australia
Construction Industry
Snapshot
Sponsored by

34.8%
of Traffic for construction came from NSW
10.57%
0.23%
23.69%
6.77%
34.77%
0.86%
21.24%
1.87%
And an average lead value of
$75,600

Construction Buyers preferred direct contact over research methods
88.3%
Direct Methods
11.66%
88.34%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Agriculture Industry
Snapshot
35.1%
of Traffic for agriculture came from NSW
8.80%
0.24%
23.20%
7.64%
35.07%
0.75%
22.43%
1.88%
And an average lead value of
$48,000

Agriculture Buyers preferred direct contact over research methods
88%
Direct Methods
12%
88%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Trucking Industry
Snapshot
32.7%
of Traffic for trucking came from NSW
12.25%
0.26%
22.96%
7.70%
32.71%
0.80%
21.61%
1.72%
And an average lead value of
$61,500

Trucking Buyers preferred direct contact over research methods
94.7%
Direct Contact
5.35%
94.65%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Metalworking Industry
Snapshot
31.5%
of Traffic for metalworking came from NSW
10.32%
0.21%
21.40%
7.66%
31.50%
0.93%
26.20%
1.79%
And an average lead value of
$85,000

Metalworking Buyers preferred direct contact over research methods
83.8%
Direct Methods
16.2%
83.8%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Woodworking Industry
Snapshot
33.2%
of Traffic for woodworking came from NSW
8.54%
0.23%
18.76%
6.54%
33.19%
1.11%
29.42%
2.21%
And an average lead value of
$34,000

Woodworking Buyers preferred direct contact over research methods
85.9%
Direct Methods
14.1%
85.9%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Access Industry
Snapshot
34%
of Traffic for access came from NSW
11.28%
0.23%
20.85%
7.42%
34.02%
1.08%
23.53%
1.59%
And an average lead value of
$57,200

Access Buyers preferred direct contact over research methods
78.3%
Direct Contact
21.74%
78.26%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Forklift Industry
Snapshot
34.2%
of Traffic for forklifts came from NSW
10.59%
0.26%
20.38%
7.65%
34.19%
0.68%
24.81%
1.45%
And an average lead value of
$32,300

Forklift Buyers preferred direct contact over research methods
92.7%
Direct Contact
7.35%
92.65%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Air Compressors Industry
Snapshot
32.1%
of Traffic for air compressors came from NSW
11.91%
0.23%
21.69%
7.79%
32.11%
0.67%
24.02%
1.57%
And an average lead value of
$17,800

Air Compressors Buyers preferred direct contact over research methods
88.6%
Direct Contacts
11.39%
88.61%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry
Generator Industry
Snapshot
29.7%
of Traffic for generators came from NSW
12.60%
0.24%
25.04%
7.71%
29.73%
0.77%
22.34%
1.55%
And an average lead value of
$27,400

Generators Buyers preferred direct contact over research methods
86.4%
Direct Contact
13.63%
86.37%
More capital
equipment
industry stats
- 55.4% of all leads submitted through the platform last year were email enquiries
- 29.32% of all enquiries were submitted after hours
- Top 10 most searched machines in each industry