Established by Peter Reinders in the year 1980, Lion is a 100% family-owned Australian company that specialises in the manufacture and distribution of electrical and hand tools. It started from a market stall, and then expanded with the help of their innovative marketing programs and state-of-the-art products. Impressively, Lion has a huge array of products - from auto accessories and towing materials, to hand tools and fluid transferring equipment - which helps them become the consumers' number 1 auto accessory supplier. Currently, it operates from their 4,000 sq. meter office in Victoria.
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